Please get to know us...
We're a unique company...
With some exceptional people!
Who are we?
We’re all about the Before, During and AFTER you write produce and publish a non-fiction book, so let’s start with this:
If you are self publishing a non-fiction book… there’s a few things you need to consider
A lot of companies out there talk about how easy and quick it is to write and publish a non-fiction book. And they are right – it’s easy. It’s easier than ever before to record, write, or pay someone else to create a work of fiction or non-fiction, upload it to Amazon, and start collecting royalties.
We’re not here to dispute that.
However, if you have arrived at the idea of writing and self-publishing a book to position yourself as an absolute expert and authority in your field, then you need to be on a whole different level. If you’re building a house, you can start with a general plan but to stand out from the rest of the street, its best to work with an architect.
We’re not here to throw a book together and then just walk away.
If you want to establish yourself as an expert, game changer or thought leader in this world over-populated by ‘gurus’, you will need far more than a simple publishing opportunity. You need an extraordinary and dynamic team – one that covers far more than just the writing and publishing angles.
Because from our point of view, it’s not just about the book!
The book is the start of how to pull together your whole marketing ecosystem if you’re serious about being a recognised authority in your field of expertise for the years ahead.
We’re a whole team of experts working together to get the best results for you, From Pages to Stages.
Our Mission:
To empower and educate authors, speakers, and industry experts to navitate their publishing journeys from Pages to Stages. We’re committed to helping create meaningful content – wisdom and expertise worth sharing for the benefit of others!
Our promise to the world and our clients is to focus on quality, impact that matters, and clearly articulated communication on all platforms.
Our Vision:
To help chanage the world for better one story, one book, one presentation at a time.
Our Values:
Knowledge: Sharing and learning new things every day without being transactional about it.
Flexibility: We treat every client, book, project as unique – one size does not fit all, so we bend when and how we need to.
Helpfulness: If you need something, we’ll help, if we need to be extra resourceful we will be.
Communication: We believe in open and honest communication in all it’s forms. Seeking to clearly understand and to be understood always, and in All Ways.
Quality: No compromising short cuts – ever!
Let's Talk
Book a time to talk with Dixie or one of our team to explore what you need:
Introducing Dixie Maria Carlton
AKA The Word Witch!
In 2001, Dixie Maria Carlton sold her small marketing company and decided to write a book. She got lucky! Amazon was only just really starting to gather steam, and her book found its way through an industry connection to a ‘co-author’ in the USA. She also ended up being personally coached by a publishing and marketing specialist – who at the time was working with Mark Victor Hansen, Brian Tracy, and Bob Proctor – on where those industries collided in the emerging self-publishing world. The anthology business book that she was included in as part of that extensive coaching program helped kickstart a whole new career direction.
Several books and a few awards later, Dixie was assisting other top speakers from around the world to develop their expertise and publishing aspirations, while also developing her own professional speaking career. By 2011, Dixie had embarked on a solid program of working with more authors, representing many at international book fairs in both Frankfurt and London, selling foreign rights, working with respected literary agents and was shipping books around the world.
Her clients were achieving top-sales status, being promoted extensively through national media and returning in some instances to write subsequent books under Dixie’s guidance and care. She then moved to Australia and focused on developing her marketing and social media skills for a couple of years before, at the request of past clients, returning to the world of independent publishing in 2017.
“Now in 2025, I have nearly 300 books assisted to market through my unique process of combining publishing, marketing and professional speaking – working From Pages to Stages from my two home bases in NZ and Bali. My primary focus lies in educating and empowering experts who speak and write to develop extraordinary content and share it From Pages to Stages worldwide.”
Meet Dixie as she talks about how books need to be part of an Ecosystem, not just stand on their own – in this special podcast session with Minter Dial – June 2026.
In this special podcast episode with Darren Mitchell Dixie ‘cracks the code of influence’ as a sales and marketing strategy. The Exceptional Sales Leader Episode 899 June 2026
Meet Our Incredible Team:
Ammie is contracted to Indie Experts for design, formatting, and website development for our authors and is exceptionally talented in all these areas. When not working on books and author things, she runs her own design company, manages her super busy awesome family, and has been known to referee disagreements between her bossy cat and goofy dog!
Katie is an absolute treasure and delightfully supplies us with images for covers and insides of books we produce. Her work as an artist is winning awards and acclaim from a growing list of fans, and she’s also fantastic at working directly with our clients to understand exactly how to capture random thoughts and turn them into focused pictures that work for many genres.
Rosemary joined us in April 2023, and focuses specifcally on non-fiction work. Having a background in media, noteably magazines for ‘a couple of decades’ she’s experienced deadlines, big stories, fun stories and more. She’s a word-savvy wordsmith with a wickedly sharp pencil and a bold red pen we trust and love as part of the essential publishing process.
Penny is a specialist in all things video related, from set up, filming and editing. She’s also fantastic at managing social media, and has mastered the art of earning an income from YouTube (that’s how she paid her way through university) and is a delight to work with. Our clients love working with her and her results are always outstanding.
Featuring the Experts We Recommend
This is a highly specialised company – and particularly unique in terms of publishing industry service providers worldwide. Not only does Dixie oversee the individual requirements of each client in relation to their books and specialist status as industry game changers, we also manage all the other parts of the process that authors need to focus on in order to fully maximise their abilities, and master the delivery of written, spoken and online products.
When you work with Indie Experts you get the whole package.
Indie Experts has dynamic collaborative partnerships (as featured below) to ensure our clients get the best opportunities to be totally, gobsmackingly amazing and enjoy the ease of pulling it all together. That means that when you work with us, you have access to some of the most experienced experts we’ve personally worked with for years, who are quite simply part of our specially developed Indie Experts team.
Note: Most of these specialists operate their own companies and are not exclusive to us, so you can seek them out directly if you wish. However if you are introduced into our process and therefore are an Indie Expert VIP tribe member with the whole package, then we help you to project manage all these extra parts and people to help take out most of the guess work. Check out our podcasts for more on some of these extraordinary people.
In the past 15 years alone, Brad Hauck’s clients have sold over $1 billion dollars worth of products & services from the traffic he’s helped them generate through online marketing.
Dave is a master of the sound room – for audiobooks, podcasting and all things sound related. He is our go-to for sound advice, production and has also often featured on our podcasts as a guest specialist.
Indie Experts and/or Dixie Maria Carlton are members of the following relevant Associations
